uix design


GING's Personal Space

PRODUCT + UX DESIGN = Product Designer crafting digital user experiences


What's my story?

I'm a Researcher & UX Designer who likes iterating a lot.

Maybe I just want things to be perfect in this imperfect world. 

What if anything were possible? I focus on designing complex and functional web products for B2C and B2B organizations. I’ve helped teams to better understand their users’ needs, and worked to create experiences that help users and businesses reach their goals.


💭 Ideation & Solution Hunting

🔬 Research & Synthesis

📊 Data-driven decision-making

📔 Brand Development

  🏗️ Architecture & UX Design  

🎨 UI Design & Prototyping

🤝 Go-To-Marketing & Business Dev

💻 Testing & Handoff

Project Management

EXPERIENCE

Service Design /User Research / Market Analysis / User Experience / UIUX Design / Brand Strategy / Innovative Design / Project managment

Experienced and self-motivated UX Project Manager.I am working to expand my role into product strategy and planning decisions through cross-departmental collaboration while striving to become a data-driven researcher, creating intuitive digital experiences that align with users' needs and business goals.

EXPERIENCE

UX Project manager, Getac Technology, Taiwan

2022.02 – Present

• Generating reports detailing project information and predictions.

• Delivered high level of service to clients to both maintain and extend working relationship for future business opportunities.

• Led research efforts and taught a team different quantitative and qualitative ways to get feedback from users.

• Maximised customer satisfaction through effective operational management aligned with collaborating 4 team members to deliver optimal productively.

• Created a company-specific Design System and Design Guidelines, ensuring product consistency and standardization across all company offerings.



UI/UX Designer , Crypto-Arsenal, Taiwan

2021.06 – 2022.01

• Gave guidance to my product team on how to use and contribute to our company design system.

• Worked on the UX, UI and interaction design for a new crypto trading platform.

• Developed prototypes for testing new functionality for finding system information.

• Organized content and structuring navigation to ensure intuitive and efficient user flow.



Marketing Executive , BROSMANN, Taiwan

2015.07 – 2019.08

• Put forth carefully planned strategies to improve company business.

• Worked on advertising design, design planner, created advertising visuals FB, IG, Wechat, YouTube.

• Developed and implemented marketing campaigns across various channels, including digital, social media, email, print, and events.

CERTIFICATION

📜 Google Analytics 4 (GA4) Certification

2024.11 | Identify optimization opportunities through user tracking and data collection to improve conversion rates.

📜 Google Data Analytics Certification

2025.06 | Build data-driven thinking through data cleaning, analysis, and visualization using tools like SQL and R to present insights that support informed decisions.


Google Project Management Certification | ING

RESEARCH THESIS

陳筱珺(2021)。系統動態學觀點應用於服務設計之成效-以潛水產業為例,台北市。(The Method and Influence of Applying System Dynamics Perspective in Service Design-A Case Study of the Diving Industry in Taiwan)


陳筱珺、唐玄輝(2021年10月)。系統動態學觀點應用於服務設計之成效-以潛水產業為例。論文發表於「第十一屆服務科學論壇暨2021中華民國資訊應用發展協會研討會」,台灣服務科學學會。


Chen, X. J., & Tang, H. H. (2021, November). Applying System Dynamics Perspective to examine the Service Design in the Diving Industry in Taiwan. Poster session presented at International Association of Societies of Design Research (IASDR), Hong Kong. Read




Main Skills

I focus on defining the problem being addressed from multiple perspectives, understanding user needs and internal needs through quantitative and qualitative research, and establishing a framework for creating and evaluating solutions in the short and long-term. My process also involves lots of collaboration and synthesizing information, and helping to establish business goals that are in line with user goals.




Research Insights

Creating detailed service blueprints that map out the entire service process, including customer touchpoints, front-stage and back-stage activities, and interactions between different service components.Building and designing the website include Interaction, information Architecture and Illustration.


• Contextual Behavior

• Requirement Exploration

• Brainstorming Workshop Activity

• Key Problems & Opportunity

Marketing & Strategies

Understanding market trends, customer needs, and the competitive landscape requires gathering and analyzing data from diverse sources. Use market analysis tools like social media analytics to track shifts in consumer behavior.


• Questionnaire Analysis

Competitor Research

Business Goals

Innovative Design Strategy

Architecture & Structure

I create user-friendly augmented and virtual reality designs for various domains to bring a user experience and a solution which is close to customer needs. I specialize in designing Web/APP products from ideation to launch.When running a test, aim to recruit participants representative of the target audience.


Information Architecture.

User flow

Function/Site map

Prototype & User Testing

Personality

Hello! I’m an sociable,outgoing and passionate person with a high curiosity for all things new. My creativity is fueled by my love for exploration, and I enjoy connecting with people through open communication. I find inspiration in traveling to different places, immersing myself in new cultures, and meeting people with diverse perspectives.

I'm always exploring new trends, especially in design and technology.


Focusing on accessibility to the digital interface and working on making technological products more inclusive for a larger, more diverse user base.

I believe that good design should be effortless for users, and put in the work to make that happen through my evidence-based design process.